Service
Conversion optimization
Find where shoppers drop off and fix it: clearer product pages, simpler paths to checkout and faster pages, measured with your own store data.
What it is
Conversion rate optimization (CRO) means increasing the share of visitors who buy. It’s not about tricks or pop-ups. It’s about removing the reasons people leave: unclear product information, hard-to-find products, a slow page or a confusing cart.
We start from your store’s own analytics, fix the biggest drop-off first, and measure the result against a fair comparison period. If something didn’t work, we tell you.
A good fit if
- You get traffic, but not enough of it turns into orders
- Shoppers add to cart but don’t finish checking out
- Your mobile conversion rate is well below desktop
- You want to improve your store without rebuilding it
What’s included
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Funnel review
Visits, add to cart, checkout and purchase, split by device, straight from your Shopify analytics.
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Product page improvements
Clearer information, better images, trust details and a buy box that makes the next step obvious.
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Navigation and search
Helping shoppers find the right product faster, especially in large catalogues.
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Cart and checkout path
Fewer steps and fewer surprises between adding to cart and paying.
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Mobile experience
Fixing what gets in the way on small screens, where most shoppers are.
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Page speed
Cutting unused apps, heavy images and scripts that slow the store down.
From our work
- Add to cart
In the first year after we started, Gel Ball Undercover’s add-to-cart rate rose from 5.3% to 7.0%, mobile conversion improved from 1.14% to 1.22%, and revenue grew 26%.
Read the Gel Ball Undercover case study - Conversion
MedievalMNL turns 2.2–3.6% of visits into orders each month.
Read the MedievalMNL case study
How we work
- 01
Measure
We read your funnel in Shopify analytics and find where the most shoppers drop off.
- 02
Decide
We pick the changes most likely to help, and explain why.
- 03
Change
We make the changes in the store and test them on real devices.
- 04
Compare honestly
We compare periods of the same length and flag anything else that changed, like prices or ad spend.
Questions
How do you measure results?
With your own Shopify analytics. We compare periods of the same length, split by device, and note anything outside the store that changed, such as prices or ad spend.
How long before we see a difference?
It depends on your traffic. Busy stores show clear changes within weeks; smaller stores need longer comparison periods before the numbers mean anything.
Do you guarantee a conversion increase?
No. Nobody honest can. We promise to find the biggest problems, fix them properly, and show you the real numbers afterwards.
Can you review my store first?
Yes. Send us your store URL and we’ll tell you what we’d look at first.
Taking new projects
Want to know where your store loses sales?
Send us your store URL and we’ll tell you what we’d look at first.